Fixed Wireless Access (FWA) adoption is picking up pace in the country, driven by Bharti Airtel and Reliance Jio’s aggressive push to expand their home broadband footprint. It is expected to follow global trends and become a key component of telecom operators’ broadband offerings. As of March 2025, FWA accounted for 14% of the total home broadband subscriber base and has already surpassed fixed wireline (fibre-enabled home broadband) when it comes to net additions, observed analysts. The relatively high proportion, within a short period of launch, is on the back of the relative ease of increasing home passes vs fibre, and telcos’ strategy of keeping price plans broadly similar to fixed. Both Jio and Airtel have also benefited from similar pricing strategies for fixed broadband and FWA, which makes the customer indifferent to the mode of access to home broadband. According to monthly subscriber data released by the Telecom Regulatory Authority of India (Trai), the FWA subscriber base in the country has grown from 5.72 million in January to 7.5 million in April. The regulator started reporting the metric as part of its monthly reports in January this year. (ICE NEW DELHI)

Fonte notizia: Financial Express