[SINGAPORE] The high churn rate of food and beverage (F&B) establishments is unsustainable and indicates that many concepts “are not working”, said Benjamin Boh, president of the Restaurant Association of Singapore (RAS). “This churn is very costly, for both the restaurateur and the employees who’ve been hired and trained. It’s not healthy for the industry,” he told The Business Times in an interview. Instead, local operators need to build customer-retention strategies to compete in a crowded marketplace – and China entrants into the sector provide examples, he added. To learn first-hand from these counterparts, the association is organising an immersion trip to China for its members in the second half of 2025. To aid members, RAS will also shortlist vendors of customer-relationship management (CRM) systems that can be used for loyalty programmes.   https://www.businesstimes.com.sg/singapore/smes/face-high-fb-churn-singapore-brands-can-learn-china-peers-association-chief (ICE SINGAPORE)

Fonte notizia: The Business Times, 12 April 2025